COLLEGE OF ARTS AND SCIENCES
Bachelor of Multimedia Arts
Course Overview
The Bachelor of Multimedia Arts aims to provide a broad-based approach in the education of the theories, concepts, and applications of technology, especially digital media applications, in creating visual and audio media, designs, and special effects.
The curriculum for this top Multimedia Arts course prepares students to have a broader knowledge of MMA practices through creative imagination and innovation in the development of ideas involving all the elements of multimedia.
The program aims to teach artistic skills and techniques and develop ideas in the fields of Animation, Graphic Design, Illustration, Multimedia, Photography, Web Design, and Graphic Communications Technologies through the promotion of creative ideas and innovation in the mentioned fields.
Career Options
- Web Designer
- Logo Designer
- Graphic Designer
- Broadcast Designer
- Interface Designer
- Sound Designer
- Illustrator
- 2D & 3D Animator
- Effects Animator
- Visual Journalist
- Layout Artist
- Color Key Artist
- Storyboard Artist
- Video Producer
- 3D Visualizer / Moderator
- Film / Video Editor
- Brand Identity Developer
- Multimedia Developer
- Digital Artists
- Teacher
- Researcher
- Entrepreneurs
Program Educational Objectives
- Demonstrated comprehensive knowledge and understanding of multimedia theories, genres, and various approaches in multimedia applications, as evidenced by successful completion of relevant projects, presentations, or published works.
- Showcased creativity and innovative thinking in the design and production of multimedia projects, reflected in portfolio reviews, awards, or recognition received within the industry.
- Engaged in continuous professional development through additional certifications, advanced degrees, workshops, or relevant training programs, demonstrating a commitment to lifelong learning and advancement.
- Actively engaged in multimedia practice within the creative industries and other community contexts, upholding professional and ethical standards, as evidenced by professional conduct, participation in industry organizations, and positive peer or employer evaluations.
Student Outcomes
A. Articulate and discuss the latest developments in the specific field of practice (PQF level 6 descriptor)
B. Communicate effectively (verbal and written) using both English and Filipino
C. Work effectively and independently in multidisciplinary and multicultural teams (PQF level 6 descriptor)
D. Practice professional, social, and ethical responsibility
E. Preserve and promote “Filipino historical and cultural heritage (based on RA 7722)
F. Design multimedia projects creatively, based on a knowledge of multimedia and communication theories, aesthetic principles and approaches
G. Critically evaluate and articulate the societal, aesthetic, communicative and ethical value of a multimedia project based on global trends and issues in multimedia technologies, design and practice
H. Demonstrate proficiency in the visual arts and problem-solving skills required in the production of multimedia projects
I. Demonstrate technical proficiency in the use of the appropriate technologies required in the production of multimedia projects
Course Objectives
- Demonstrated comprehensive knowledge and understanding of multimedia theories, genres, and various approaches in multimedia applications, as evidenced by successful completion of relevant projects, presentations, or published works.
- Showcased creativity and innovative thinking in the design and production of multimedia projects, reflected in portfolio reviews, awards, or recognition received within the industry.
- Engaged in continuous professional development through additional certifications, advanced degrees, workshops, or relevant training programs, demonstrating a commitment to lifelong learning and advancement.
- Actively engaged in multimedia practice within the creative industries and other community contexts, upholding professional and ethical standards, as evidenced by professional conduct, participation in industry organizations, and positive peer or employer evaluations.
Student Outcomes
A. Articulate and discuss the latest developments in the specific field of practice (PQF level 6 descriptor)
B. Communicate effectively (verbal and written) using both English and Filipino
C. Work effectively and independently in multidisciplinary and multicultural teams (PQF level 6 descriptor)
D. Practice professional, social, and ethical responsibility
E. Preserve and promote “Filipino historical and cultural heritage (based on RA 7722)
F. Design multimedia projects creatively, based on a knowledge of multimedia and communication theories, aesthetic principles and approaches
G. Critically evaluate and articulate the societal, aesthetic, communicative and ethical value of a multimedia project based on global trends and issues in multimedia technologies, design and practice
H. Demonstrate proficiency in the visual arts and problem-solving skills required in the production of multimedia projects
I. Demonstrate technical proficiency in the use of the appropriate technologies required in the production of multimedia projects
