The program aims to equip students with the knowledge and skills in the theory and practice of communication applicable in various professions and contexts, with focus on the media professions.
- Interdisciplinary Approach
- The allied programs are development communication, journalism, broadcasting, communication research, multimedia (digital media) studies, film, public relations, advertising, and integrated marketing communication. Related fields include social sciences such as anthropology, economics, history, human services (guidance and counselling), political sciences, psychology, social work, and sociology.
- Focused on Holistic Development
- Through Being Skills courses and Laurel Programs, learners are given opportunities to grow as individuals. They were not only prepared for work, but for life.
- Industry-Driven Curriculum
- There are strong partnerships with the industries. Curriculum is constantly consulted with industry leaders to be responsive to the needs of their needs and to be abreast with the latest trends and skills necessary for employability.
- Experienced Faculty
- The program boasts a faculty of experienced media practitioners who are active in research and industry, ensuring that students receive up-to-date knowledge and guidance.
- Global Perspective
- Emphasis on global awareness and international experiences, including study abroad programs or international collaborations and internships, prepares graduates to work in a diverse and interconnected world.
- Continuous Improvement
- Regular program assessments and feedback mechanisms ensure that the curriculum evolves to meet industry demands and aligns with international quality assurance standards.